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Why to advertise online
With the increasing use of digital devices and access to information on the Internet, people are ever-more turning to online sources for their information gathering including, news stories, shopping, phone numbers and addresses, and connecting to their social media channels. People want instantaneous information and news. No more waiting for the morning paper to find out what is happening they want it now.
In 2012, 86% of B.C. households had access to the Internet at home, compared with 79% in 2010.The use of Internet-enabled mobile devices such as smartphones and tablets rose from 53% in 2012 to 60% in 2013.
Ever wonder how many people saw your ad and clicked on it? Statistics are available from your web designer where your traffic is coming from.
With e-KNOW you can easily target and connect people right to your website, information or Facebook page and unlike print or radio, we offer an immediate portal to your online presence.
In just three years, e-KNOW has grown to over 400,000 page views per month, coming from 75,000-80,000 unique visitors (readers).
Our readers are largely from Cranbrook, Kimberley, Columbia Valley and the Elk Valley with additional readers availing the free online service from Alberta, other parts of B.C., U.S. and other parts of Canada. Many of these visitors have summer homes in the region and use e-KNOW to keep up on what’s happening from afar or are using it in their research while planning to visit.
E-KNOW has over 12,600 social media contacts through Facebook, e-newsletter subscribers, Twitter and Linked-In and interest in our product continues to soar upward as the balance continues to rapidly tilt away from traditional media (print) toward digital media.
To learn more about the largest available reading audience for advertisers in the region, with an expanded reach beyond the East Kootenay, call 250-421-1668 or email [email protected].