The B.C. government last week launched the ‘Look West: Tourism Sector Action Plan’ that seeks to position tourism as a key driver of economic diversification…
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Huge value in adventure tourism and outdoor rec in B.C.
By Outdoor Recreation Council of BC It was the bikes on cars that convinced Eric Vanderkruk that outdoor recreation was vital to his business. He…
Kootenay Rockies CEO looks back and forward
By Kathy Cooper Kootenay Rockies Tourism CEO As I tried to think of an original way to start this message, I was struck by how…
Local tourism groups get Destination BC marketing funding
This National Tourism Week, Destination BC is announcing nearly $4.2 million in funding through the 2025/26 intake of its Co-operative Marketing Partnerships Program. This funding…
Elkford completes community tourism plan
Destination BC, with the support of PacifiCan, recently announced the completion of 11 new community tourism plans, representing mostly small and rural communities across the…
Destination BC grants for Fernie and Golden
The traveller journey has evolved in recent years, and visitors are increasingly seeking engaging experiences that are immersive, community-centric, sustainable, and inclusive. To encourage visitors…
Local gold mine included in Destination BC support
Twelve (12) finalists who made winning pitches for the Rainforest to Rockies “Spark” Program were recently each awarded a $3,000 seed grant and mentorship to help…
Program seeks new tourism ideas to help support
Do you have an idea for a new tourism experience for Cranbrook? The Rainforest to Rockies “Spark” program is ready to support winning tourism ideas….
Destination BC launches climate resiliency initiative
To support sustainability and climate resilience, Destination BC has released the BC Tourism Climate Resiliency Initiative (BCTCRI), to help B.C.’s tourism industry face the impacts…
Help B.C. recover by exploring the province now
New campaign urges travel to communities impacted by wildfires to support local economies B.C. tourism businesses impacted by wildfires and highway closures want people to…