Jessica Fairhart named Chamber and Tourism Radium ED
It is with great pleasure that Tourism Radium and the Radium Chamber of Commerce announces the hiring of Jessica Fairhart as our new Executive Director.
Jessica brings a tremendous amount of experience to this role in supporting tourism, and destination development activities in the Columbia Valley for the last 10 years. Her entire career thus far has been focused on tourism, regional economic development, marketing partnerships, and working with multiple government and community stakeholders,
Her passion for this region as a great place to live, work and do business was exemplified in her most recent role at Imagine Kootenay.
We are very fortunate to have hired someone who is extremely dynamic. Jessica is a marketing professional who is enthusiastic about results driven data and is extremely passionate about our community as a whole with a desire to promote Radium and the Columbia Valley worldwide.
Jessica’s responsibilities as the Executive Director are extensive. She will ensure the Tourism Radium brand and Columbia Valley brand is woven into all communications to build brand awareness and build productive relationships with community and regional industry stakeholders to ensure all marketing initiatives meet deliverables. The position is a key interface provincially, regionally and with sub-regional marketing programs from a tourism and branding perspective.
Lead image from Community Futures East Kootenay
Radium Hot Springs Chamber of Commerce/Tourism Radium