Kootenay Rockies Tourism (KRT) is bringing regional partners together to discover what needs to be done over the next decade for improved transportation connectivity, enhanced visitor experiences and more sustainable travel throughout the region.

For visitors travelling without a private vehicle, getting around the Kootenay Rockies can be challenging.

Limited connections between gateway airports, destination communities and tourism experiences can make it difficult to explore more of the region, limiting opportunities for communities and businesses to share in the economic benefits of tourism.

KRT is taking an important step toward addressing these challenges through Connect the Kootenay Rockies – Transportation Action Plan, with support from the Community Energy Association (CEA), a Kootenay-based non-profit consulting firm that previously worked with KRT to accelerate electric vehicle adoption across the region.

Building on the 2022 Regional Transportation Study, which identified existing transportation gaps and opportunities, this new initiative shifts the focus from research to implementation.

The project will examine what has changed, why some previously identified opportunities have not advanced, what partnerships and funding are needed, and how regional organizations can work together to turn priorities into action.

The project has two key components: developing a regional transportation framework to guide improvements over the next decade (2027–2037) and exploring how better transportation connections can support guided tourism experiences, outdoor recreation and cultural tourism.

The goal is to identify one to three priority areas where improved transportation and tourism experiences can be integrated to create tangible opportunities for implementation.

Project deliverables will include a regional transportation framework, a phased implementation roadmap, and an inventory and assessment of guided tourism experiences.

Just as importantly, the work is intended to extend beyond a final report. The goal is to create a practical resource that brings regional partners together around shared priorities, identifies potential funding and delivery opportunities, and establishes a pathway for advancing initiatives in the years ahead.

Regional input will play an important role in shaping the plan. During winter 2027, CEA will conduct engagement and/or research with tourism operators, destination organizations, transportation providers and regional leaders. These conversations will explore which improvements could make the greatest difference, identify barriers to progress and determine how different organizations can contribute to potential solutions.

Engagement will extend beyond the interview process and the tourism industry. Residents, businesses, community organizations, local governments and anyone with an interest in improving regional connectivity are encouraged to share their perspectives and ideas.

As opportunities move from planning to implementation, we welcome new partners to get involved, including those who didn’t take part in the original research.

By working together, communities, businesses and regional partners can help build a more connected, accessible and sustainable Kootenay Rockies for residents and visitors alike. Residents, tourism operators, businesses and regional partners are encouraged to share their ideas and perspectives.

Kootenay Rockies Tourism

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