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Posted: March 22, 2021

Chamber helping businesses access new talent

On April 15, the Cranbrook Chamber of Commerce will host a webinar for Cranbrook-area businesses to educate them on the variety of student talent available to support their business with short-term labour needs.

Utilizing student talent provides businesses the opportunity to revitalize, innovate, save costs, and increase capacity, while also contributing to a future skilled workforce.

In partnership with the College of the Rockies, Columbia Basin Trust, and Talent Forward, the upcoming Connecting College Talent to Your Business webinar will include information about the various student talent programs at College of the Rockies such as co-ops, apprenticeships, practicums, and projects. Attendees will hear about how local Cranbrook businesses have benefited from using student talent. Participants will gain a clear understanding of how to recruit the right students for their organization as well as learn about funding incentives and subsidies offered through Columbia Basin Trust for hiring student talent.

“Cranbrook continues to develop and grow as a community. Student talent provides businesses with a short-term labour source that can increase productivity. It is also a smart investment in building the skilled labour force we need for the future of the Cranbrook business community,” said Helen Barron, Executive Director of the Cranbrook Chamber of Commerce.

“The College of the Rockies has created a valuable employee pool for our firm for many years.  We consider the College to be a strong ongoing source of accounting personnel for our business.  The students are keen to start their career and apply their education as they work towards their CPA designation.  Having a local College that provides such a vast number of quality educational programs is critical as it creates a stronger, more vibrant community as well as retains our young, talented leaders of tomorrow,” stated Mike Calder, BDO Canada LLP, Cranbrook.

Alan De Chezet, owner of Ruby Mountain Builders added: “You’re only as good as the people you hire, and that goes beyond technical skills. I have a fantastic crew and bringing a carpentry apprentice onboard adds so much to my team. The wage subsidy program from Columbia Basin Trust makes it easier for builders to employ trades apprentices.”

This webinar is sponsored by the Talent Forward program, a partnership between the BC Chamber of Commerce and the Association of Co-operative Education and Work-Integrated Learning BC/Yukon (ACE-WIL BC) which seeks to facilitate the process of connecting the best and brightest student talent to businesses across British Columbia.

The free Connecting College Talent to Your Business webinar is open to all Cranbrook-based businesses and will be held on Thursday, April 15 from 11:30 a.m. – 1 p.m.  Registration is required. To register, please go here.

Cranbrook Chamber of Commerce

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